Blog · LinkedIn advice
Quantify everything: the CV bullet that gets you shortlisted
Budget, headcount, sites, duration, percentage. Every bullet needs a number — here's the verb + object + scale + outcome pattern that beats a duty list.
The most common finding across every audit we run: bullets that describe duties instead of results. “Responsible for managing client accounts” tells a recruiter what you were supposed to do. It says nothing about what happened when you did it.
', 'The pattern: verb + object + scale + outcome
', '“Led a 12-person site team across 3 concurrent projects worth R80m, delivered on programme with zero lost-time injuries.” Verb (Led), object (site team), scale (12 people, 3 projects, R80m), outcome (on programme, zero LTIs). Every one of those numbers is a hook a recruiter can grab in a six-second scan.
', 'What counts as scale
', 'Budget (R-values, ₦, GH₵, KSh — whatever the market counts in), headcount, sites, tonnage, users, transactions, duration, percentage change. If your sector counts it, your bullet should state it. And never convert your currency: if you earned your scale in naira, say naira.
', 'The duty-list test
', "Read each bullet and ask: could this sentence appear on the JD I was hired from? If yes, it's a duty, not a result. Duties are interchangeable — you and two hundred other applicants “managed stakeholder relationships”. Results are yours alone.
", 'The Experience dimension of our audit scores exactly this, quoting the bullets that read as duties. Run the free audit and see which of yours are costing you.
']Check how your profile scores on this.
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